Industrial design is a professional, method-driven practice that balances analytical research principles with function and aesthetics to produce manufactured products and systems that exhibit a meaningful user experience.
The members of IAD's design team share a strong desire to contribute to our communities and culture through the application of art and design. Our team is diverse, comprising professional industrial designers, researchers, and engineers whose multidisciplinary abilities combine in a synergistic way to assure beautiful and unique solutions to complex design challenges. Our teams' unique character and design methodology, balances a research-driven analytical process with an iterative, creative, and intuitive design cycle. These methods create manufactured products that are both culturally relevant, aesthetically resolved and demonstrate an explicit understanding of the target audiences' physical, emotional, and cultural requirements.